If you enjoy a good cup of joe, you’re certainly not alone! Coffee is the #1 most popular beverage in the United States. In fact, coffee beats bottled water, soda pop, juice, tea, beer, and wine by a landslide. Americans consume about ninety gallons of coffee per year per person. On the world stage, a staggering two and quarter BILLION cups of coffee are enjoyed every day. However, before you rush off to buy that cheap, stale, foul tasting coffee sitting on the shelves in many supermarkets, please note you can get exceptionally high quality coffee from Brandless without breaking the bank.
Picking out coffee can be a bit like picking out beer or wine. If you’re just looking to get caffeinated, pretty much any coffee will do. However, coffee is much more important than that to most of us. Coffee is an experience, one of those simple pleasures in life. We look forward to our daily coffee rituals. We have very personal coffee tastes and our coffee habits become part of who we are. We care about the aroma of the coffee we drink. We notice the complexities in the taste. Many of us are also fully aware that coffee as a crop is not always sustainably grown or harvested and we want to do our part to change that.
Brandless offers high quality light roast, medium roast, and dark roast coffee at very affordable prices. You can get full octane coffee or decaffeinated coffee from Brandless. You can also get whole bean coffee or pre-ground coffee. Furthermore, Brandless offers a nice selection of very convenient pour over coffees that are great to have around for single servings of coffee or when guests come over who may have a different taste in coffee roast. These come in little sachets that you can open and simply pour boiling water over. The reviews are glowing, unlike what you find for instant coffees, which any coffee connoisseur knows is just simply, “Yucky!”
Brandless coffee is organic and non-gmo. This means that Brandless coffee is not laced with nasty chemicals like synthetic fertilizers, pesticides, herbicides, and fungicides! The same cannot be said of the non-organic versions of coffee sold at the supermarkets. If you care about your health, and the health of your family, getting Brandless organic coffee is a good way to avoid these toxins that accumulate in our bodies and contribute to widespread diseases like cancer — again, without breaking the bank!
Brandless coffee is also “fair trade coffee.” This means that the workers who farm the coffee plantations where the coffee comes from are paid a sustainable wage and are treated fairly. Remember, coffee is grown in developing tropical countries like Brazil, Vietnam, Indonesia, Colombia, Mexico, Peru, and Ethiopia where workers are not always treated well or paid fairly. Purchasing Brandless fair trade coffee is a good way to help change that and show your support for those who work in agriculture in some of the poorest regions of the world. These jobs are difficult under the best circumstances so it’s important for those of us in the richest countries put our money toward sustainable agriculture that protects workers, wildlife, and habitat.
Savor the flavor of your good coffee and let’s applaud companies like Brandless who go the extra mile to create a sustainable world.
